We empower organisations to grow on their own terms.

ABOUT
what's
giving you sleepLess nightS?

We are a global team of independent business experts who get it, so we bet we can help. ​

Our business exists to support businesses like yours to thrive.

Let’s get going, shall we?

business TRANSFORMATION services

business TRANSFORMATION services

Grey Lemon brings the insight, experience and straightforward approach you need to achieve your organisational goals with a range of bespoke solutions.

You know your business; we help you see it through fresh eyes.

To find out more, click the Services button below.  

SERVICES

business TRANSFORMATION

Whether you are undertaking leadership transition, developing a five-year plan for growth, or simply need a fresh perspective on your plan, Grey Lemon brings the insight, experience and straightforward approach you need to achieve your goals. Our wide range of services cover all aspects of the business ecosystem, as well as dynamic, engaging and highly effective training opportunities.

...

STRATEGY DEVELOPMENT

We work with your senior leaders to develop a strategic plan that works for your organisation. We can move your strategy into action for you, be on hand to guide you through the tactical elements or leave you with the plan to implement yourself.

...

SECRET CEO

Its lonely at the top and it’s hard to find trustworthy allies in an organisation where everyone has skin in the game. We’ve been there so we developed our secret CEO service. We provide you the safe space to share ideas (even silly ones – we won’t judge but we will tell you if they’re silly!).

...

STAKEHOLDER ENGAGEMENT

As trained mediators and established global leaders, we know how to get alignment between leadership teams…after all, it always starts at the top.

...

SUCCESSION & LEGACY

What’s next for you and your business?

CONTACT US

enquiries@grey-lemon.com
www.grey-lemon.com
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Business Fundamentals

Work Winning Ways

Human Resources

Equity, Diversity & Inclusion

Exit Strategy, Succession & Legacy

Finance

Operations

Service, Sectors & Markets

WE CAN TRAIN YOUR TEAM, BE YOUR TEAM OR BUILD YOUR TEAM

Rhonda Curliss and Victoria Firth founded Grey Lemon, a business transformation consultancy, out of a passion to make business better for everyone involved. Having experienced first-hand the frustrations of trying to drive change from within large organisations, they recognised the value that an experienced, external perspective can bring to solving perennial business challenges.

Grey Lemon exists to uncover the grey areas in business enabling leaders to mitigate risks, capitalise upon opportunities and ultimately grow their organisations on their own terms.

The team of business experts covers all elements of the business ecosystem, from C-suite strategy, through to people, operations, finance, digital infrastructure, commercial strategy and a range of training options.  

Let our people help your people to thrive.

Rhonda Curliss
Connect
Victoria Firth
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clients

clients

Recommendations

Recommendations

After a lot of change at senior leadership level, Grey Lemon have helped to guide me as I reposition my planning consultancy business for the future. The clarity they provided has helped to ensure we are attracting the right calibre of people into the right roles at the right levels, while increasing cohesion and alignment within the wider team during the process. We have also developed a robust plan for growth as we look to venture into new markets. A happy team has  meant an increase of 60% in the size of the planning team at BDP and a true succession plan at all levels.

The Grey Lemon team is awesome and formidable and get to the very core of what is required to make a successful business. I couldn’t have done it without them!

BDP Planning

Tessa O'Neill,
Town Planning Director
Thank goodness I went to this training. Without it, I'd have easily ended up at a tribunal.

Managing people is complex, and you need an expert to help you navigate your way through it.

Thank you Grey Lemon.

Management 101

Training Participant
The business development workshop was an excellent exercise to help everyone in the company understand the link between building relationships in the industry and ensuring the long-term success of the business.

Business Development 101

Training Participant
I'm so glad I did Management 101 training. I now know what I can and can't say.

And when I need to have a difficult conversation, I know how to structure it. I definitely feel more confident.

Management 101

Training Participant
We would like to thank Grey Lemon for their expert guidance in clarifying the great things about our business and helping us to build a strategy for the future that we are proud of.

We now have a clear vision of where we are going and how we are going to get there, supported by values that reflect the quality of our team and that our clients wish to see.

We have loved working with the Grey Lemon team and look forward to continuing our relationship with them.

EVOLVE

Ian Craig,
Marketing Director
Grey Lemon provided strong challenge and support around the nature of the change we want to create, the scale of our ambition and what success would look like.  Getting our ‘pole star’ right has been fundamental to the development of our strategic objectives and the strategy underpinning their achievement.

The time Grey Lemon spent understanding our charity, our mission and impact to date was so important in ensuring our time was well spent. The team has been utterly professional throughout this process and easy to work with.

YOUTH SPORTS TRUST

Ali Oliver,
Business CEO
Grey Lemon transformed the way we think about, present and structure BAC’s service offering into the UK. They moved us from being a Spanish business looking to grow in the UK, to a global business with a compelling proposition for the UK market.

BAC

Xavier Aguiló Aran,
UK Manager, Partner
Grey Lemon are; professional, challenging, immersed, free to think, broad and engaging.

Barr Gazetas

John Eaglesham,
Managing Director
We are a very different organisation today than we were 18 months ago, and Grey Lemon has been a major part of this.  They encouraged us to take a critical look at our business strategy, structure and market approach, resulting in a fantastic shift in our own mindset; a shift that is already paying dividends.  

Such change doesn’t happen on its own.

TTSP

Bill Ryan,
Managing Director
Grey Lemon’s energetic and interactive style of business development training was a great way to become more aware, and feel more empowered, to engage with existing and potential clients in gaining new leads and opportunities.

Business Development 101

Training Participant
Grey Lemon developed a tailored, step-by-step business plan for Clerkenwell Rug Studio. As part of this plan, they defined a series of targeted, creative campaigns that spoke directly to the client groups I wanted to grow – and its already translated into genuine results.

The Grey Lemon team remains a tremendous support to me as my business continues to expand.

Clerkenwell Rug Studio

Rachael Connolly,
Founder
Artemis Interiors instructed Grey Lemon to help with the launch of a new service, Office Re-engineering. From the outset, the team was incredibly knowledgeable and professional.

Grey Lemon really helped elevate our offering all the way through; from positioning recommendations, key messaging, content strategy to the planning and implementation of the launch. We’re pleased to say that our new service has been very well received!

Artemis Interiors

Having known and worked with one of the Grey Lemon co-founders for many years, I had no hesitation in immediately picking up the phone.

Our new business consultancy venture needed a dynamic skill set I knew Grey Lemon had! True to my expectations, they delivered fantastically.

Spinnaker Business Consulting

Russell Middleton,
Company Director
As a global business, we have grown consistently in the last eight years, but we found performance across regions was patchy. Grey Lemon was able to quickly identify where the main source of the problem was and gave us a set of clear actions to address it.

We found the team to be honest, informed and, importantly, really good to work with.

Confidential Client

Grey Lemon brought the personable, no nonsense approach we needed to help us clarify our purpose for the People’s Pavilion. They worked WITH us to establish a clear vision for what we were trying to achieve and their industry experience, knowledge and understanding of social, sustainable and environmental impact shone through from day one.

I highly recommend this dynamic team.

Beyond The Box

Neil Onions,
Founder & CEO
Grey Lemon brought vast experience to our business, with an energy and enthusiasm to match.

Linesight

Grey Lemon's contribution to developing and applying market intelligence in conjunction with strategic Business Development has directly built a stronger presence for Hassell across EMEA. This work has increased understanding of and demand for our capability, which has been a result of a 100% commitment to helping us achieve our objectives.

Having helped us achieve a range of notable successes with clients across the sectors we work in, too numerous to mention individually, this significant contribution will remain relevant and invaluable for us in the future.

Hassell

After working for major developers for more than 25 years, my business partner and I decided to set up on our own. The insight Grey Lemon gave us in the early stages of business establishment and growth was invaluable.

They asked the hard questions and helped us filter through all the ideas to shape a structure and positioning for our business that has caught people’s attention and translated directly into profitable work.

Confidential Client

Acquisitions & Development
SBI is on track to be in the best shape it has ever been thanks to the insight and guidance of Grey Lemon. Working with them has helped us crystallise our vision, streamline our business model and work more efficiently for the benefit of both ourselves and our clients. The Grey Lemon process was in-depth, challenging and enlightening.

They were respectful of our 25-year history and pushed us to explore an ambitious vision for our future; with that has come a genuine sense of excitement for how we move into a new era for SBI.

Sapphire Business Interiors

Russell Mumford,
Managing Director
We chose to work closely with Grey Lemon due to the consultancy's reputation in tackling the grey areas in strategy and implementation, something we knew we needed to address if we are to increase our focus and impact.

The style of questioning and challenge made us work really hard to think through how our intended actions might pan out, and about the significance of planning with precision and intent.

Consideration of measures and implementation as we progress our vision, mission and objectives meant that we were able to think clearly from the outset, and now look forward to putting this into action.

Youth Sports Trust

Will Roberts,
COO

EXPERIENCE

We would like to thank Grey Lemon for their expert guidance in clarifying the great things about our business and helping us to build a strategy for the future that we are proud of. We now have a clear vision of where we are going and how we are going to get there, supported by values that reflect the quality of our team and that our clients wish to see. We have loved working with the Grey Lemon team and look forward to continuing our relationship with them.
Ian Craig, Managing Director

EVOLVE

Grey Lemon provided strong challenge and support around the nature of the change we want to create, the scale of our ambition and what success would look like.  Getting our ‘pole star’ right has been fundamental to the development of our strategic objectives and the strategy underpinning their achievement.
The time Victoria and Rhonda spent understanding our charity, our mission and impact to date was so important in ensuring our time was well spent. They have been utterly professional throughout this process and easy to work with.
Ali Oliver, CEO

Youth Sports Trust

Grey Lemon transformed the way we think about, present and structure BAC’s service offering into the UK. They moved us from being a Spanish business looking to grow in the UK, to a global business with a compelling proposition for the UK market.
Xavier Aguiló I Aran, UK Manager, Partner

BAC

Grey Lemon are; professional, challenging, immersed, free to think, broad and engaging.
Jon Eaglesham, Managing Director

Barr Gazetas

We are a very different organisation today than we were 18 months ago, and Grey Lemon has been a major part of this.  They encouraged us to take a critical look at our business strategy, structure and market approach, resulting in a fantastic shift in our own mindset; a shift that is already paying dividends.  Such change doesn’t happen on its own. Thank you, Victoria and Rhonda.
Bill Ryan, Managing Director

TTSP

Grey Lemon’s energetic and interactive style of business development training was a great way to become more aware, and feel more empowered, to engage with existing and potential clients in gaining new leads and opportunities.
BD 101 Training Participant

BDP

The business is in a good place now and in good hands. It is winning projects and hiring extra staff. I am pleased and proud to see how Barr Gazetas has restructured and realigned and in doing so has moved to the next level. Grey Lemon really helped in this process.
Alistair Barr, Former Chairman

Barr Gazetas

Grey Lemon developed a tailored, step-by-step business plan for Clerkenwell Rug Studio. As part of this plan, they defined a series of targeted, creative campaigns that spoke directly to the client groups I wanted to grow – and its already translated into genuine results. Rhonda and Victoria remain a tremendous support to me as my business continues to expand.
Rachael Connolly, Founder

Clerkenwell Rug Studio

Artemis Interiors instructed Grey Lemon to help with the launch of a new service, Office Re-engineering. From the outset, both Rhonda and Victoria were incredibly knowledgeable and professional. Grey Lemon really helped elevate our offering all the way through; from positioning recommendations, key messaging, content strategy to the planning and implementation of the launch. We’re pleased to say that our new service has been very well received!

Artemis Interiors

Having known and worked with Rhonda for many years, when I knew that she and Victoria were teaming up to create Grey Lemon, I had no hesitation in immediately picking up the phone. Our new business consultancy venture needed a dynamic skill set I knew Grey Lemon had! True to my expectations, they delivered fantastically.
Russell Middleton, Director

Spinnaker Consulting Group

As a global business, we have grown consistently in the last 8 years, but we found performance across regions was patchy. Grey Lemon was able to quickly identify where the main source of the problem was and gave us a set of clear actions to address it. We found Rhonda and Victoria to be honest, informed, and importantly really good to work with.

Confidential client, Design Consultancy

Grey Lemon brought the personable, no nonsense approach we needed to help us clarify our purpose for the People’s Pavilion. They worked WITH us to establish a clear vision for what we were trying to achieve and their industry experience, knowledge and understanding of social, sustainable and environmental impact shone through from day one. I highly recommend this dynamic duo.
Neil Onions, Founder and CEO

Beyond the Box Consultants

Originally in the role of Director of Linesight, responsible for the establishment of the UK office, Rhonda was promoted to Chief Marketing Officer leading our Global Comms Team with responsibility for the marketing and development of the Linesight business around the world. Rhonda brought vast experience and an extensive network to our business, She brings an energy and enthusiasm to her work and has particularly strong skills in building external relationships with key stakeholders.

Linesight

Victoria’s contribution to developing and applying market intelligence in conjunction with strategic Business Development has directly built a stronger presence for Hassell across EMEA. This work has increased understanding of and demand for our capability, which has been a result of her 100% commitment to helping us achieve our objectives. She has helped us achieve a range of notable successes with clients across the sectors we work in, too numerous to mention individually. This significant contribution will remain relevant and invaluable for us in the future.

Hassell

After working for major developers for more than 25 years, my business partner and I decided to set up on our own. The insight Rhonda and Victoria gave us in the early stages of business establishment and growth was invaluable. They asked the hard questions and helped us filter through all the ideas to shape a structure and positioning for our business that has caught people’s attention and translated directly into profitable work.

Confidential client, Acquisitions and Development

SBI is on track to be in the best shape it has ever been thanks to the insight and guidance of Grey Lemon. Working with them has helped us crystallise our vision, streamline our business model and work more efficiently for the benefit of both ourselves and our clients. The Grey Lemon process was in-depth, challenging and enlightening. They were respectful of our 25-year history and pushed us to explore an ambitious vision for our future; with that has come a genuine sense of excitement for how we move into a new era for SBI.
Russell Mumford, Director

Sapphire Business Interiors

We chose to work closely with Victoria and Rhonda at Grey Lemon due to their reputation in tackling the grey areas in strategy and implementation, something we knew we needed to address if we are to increase our focus and impact.
The style of questioning and challenge made us work really hard to think through how our intended actions might pan out, and about the significance of planning with precision and intent. Consideration of measures and implementation as we progress our vision, mission and objectives meant that we were able to think clearly from the outset, and now look forward to putting this into action.
Will Roberts, COO

Youth Sports Trust

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You know your business.

We help you see it through fresh eyes.

GET IN TOUCH
You know your business.
We help you see it through fresh eyes.
Victoria Firth
Co-founder
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Rhonda Curliss
Co-founder
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